{"id":119,"date":"2011-03-10T19:11:44","date_gmt":"2011-03-10T19:11:44","guid":{"rendered":"http:\/\/www.sitekickr.com\/blog\/?p=119"},"modified":"2011-03-10T19:12:58","modified_gmt":"2011-03-10T19:12:58","slug":"events-seo-microdat","status":"publish","type":"post","link":"https:\/\/www.sitekickr.com\/blog\/events-seo-microdat\/","title":{"rendered":"Events SEO &#8211; Marking up with CSS, HTML &#038; Microdata"},"content":{"rendered":"<p>There have been improvements in the HTML specification that now allow us to better mark up our <strong>event<\/strong> information.<\/p>\n<p>The <a href=\"http:\/\/dev.w3.org\/html5\/md\/\">microdata specification<\/a> now allows us to add attributes to our usual HTML tags, providing detailed information to &quot;machine readers&quot;, such as search engines.<\/p>\n<p><code>&lt;ul&gt;<br \/>\n\t&nbsp; &lt;li itemscope itemtype=&quot;http:\/\/data-vocabulary.org\/Event&quot;&gt;<br \/>\n\t&nbsp;&nbsp;&nbsp;&nbsp;&lt;time itemprop=&quot;startDate&quot; datetime=&quot;2011-02-12T12:00-05:00&quot;&gt;Feb 12&lt;\/time&gt;<br \/>\n\t&nbsp;&nbsp;&nbsp;&nbsp;&lt;a href=&quot;\/link-to-event.html&quot; itemprop=&quot;summary url&quot;&gt;This is my event&lt;\/a&gt;<br \/>\n\t&nbsp; &lt;\/li&gt;<br \/>\n\t&lt;\/ul&gt;<br \/>\n\t<\/code><\/p>\n<p>HTML 5 also introduces the <em>time<\/em> tag, as show above, to further enhance event markup.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There have been improvements in the HTML specification that now allow us to better mark up our event information. The microdata specification now allows us&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"amp_status":""},"categories":[14,19],"tags":[53,52,51],"_links":{"self":[{"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/posts\/119"}],"collection":[{"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/comments?post=119"}],"version-history":[{"count":2,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/posts\/119\/revisions"}],"predecessor-version":[{"id":121,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/posts\/119\/revisions\/121"}],"wp:attachment":[{"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/media?parent=119"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/categories?post=119"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sitekickr.com\/blog\/wp-json\/wp\/v2\/tags?post=119"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}